Béis is a luggage and travel accessories brand and the brainchild of actor turned entrepreneur Shay Mitchell, who is best known for her shy jock girl character Emily Fields on the chilling teen mystery series Pretty Little Liars and wealthy and adversarial socialite Peach Salinger on the psychological thriller series YOU. In addition to her acting career, Shay has also shared with the world her love of travel through her very popular YouTube series Shaycation, a wanderlust travel show, where Shay’s fans and viewers follow her cultural and luxurious adventurous around the world. Naturally, there is relevance and enthusiasm for Shay’s latest venture in launching her travel brand. Her point of difference is doesn’t just stop at traditional travel like hopping on a flight. Shay wants to focus on the daily travel we do. Her focus is on style with functionality, whether that be the chicest baby bag to the practicality of pet bags.
Shay is the founder and Chief Brand Officer of Béis, which is Spanish for beige. She came up with the name based on a beautiful beige leather travel bag that she had for many years. Naming the company Béis is a sentimental homage to this travel bag that became too worn to use anymore. Similarly, Shay states that the inspiration behind the brand has also come from her life as an avid traveler. She states, “I’ve been traveling ever since I was a little girl and purchased a lot of luggage and travel items over the years. I found that everything on the market either looked good but was so expensive or was super-affordable yet looked cheap and didn’t function well. There weren’t any really chic-looking, highly functional, and affordable items in the travel accessories category, so I recognized that there was a need for disruption in this market” [1]. The Storied Life is proud to support Shay’s work with Béis as a female founder of color. She is a remarkable beauty of mixed ethnicity of Irish, Scottish, and Filipina, helping the world to travel better.
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