The opulence of diversity and inclusion with Valentino. Shade inclusivity with new makeup line Il Makiage. Plus more brand stories on our #TSLRadar this month. this month:
Fashion: The Opulence of Diversity and Inclusion with Valentino Fall 2019 Collection
Photo Credit: Vogue
Reflecting back on the 2019 Autumn/Winter collections from this past Paris Fashion Week, Valentino was the stand out for us here at The Storied Life. The Valentino show was truly a celebration of diversity and inclusion in all of its glorious opulence. As the eight-year creative director for Valentino, Pierpaolo Piccioli’s designs for A/W‘19 seemed to imagine a world where people are unbound by borders and are free to express themselves. Certainly, a sentiment we can all benefit from in the current cultural moment. Read more here.
Beauty: Makeup Inclusivity With IL Makiage
Photo Credit: PSFK
For decades beauty companies ignored darker skin tones. Today, however, beauty inclusivity and technology are having a movement with IL Makiage at the helm. Founded by makeup artist Ilana Harkavi, IL Makiage tops out a whopping 50 varying shades. Furthermore, it leverages artificial intelligence fueled by millions of data points to recommend the perfect shade for customers in stores and online. With 90% accuracy, the concept has the potential to significantly improve the process of buying makeup products online, always a tricky endeavor.
To offer even more assurance in the pre-purchase phase, IL Makiage offers a “Try Before You Buy” program. This gives you the chance to trial their match for 14 days before purchasing, with the option to return and pay only the $5 shipping cost. Let’s face it, not all of us fall under “light,” “medium,” “tan,” or “deep.” Relying on those generic categories to find a matching shade is as useless as it is confusing. Especially, when it’s the undertone that often trips people up. To find your perfect shade, take the Power Match quiz here.
Food: CHOP Bar With Bravo’s Top Chef Finalist – Chef Eric Adjepong
Photo Credit: Territory Foods, Chef Eric Adjepong
You remember local D.C. Chef Eric Adjepong from last month’s #TSLRadar, this month we’re excited to share that on July 28th Chef Eric will be taking food lovers on a culinary adventure celebrating African food culture with a 5-course culinary meal, hosted by CHOP Bar, a pop-up foodie festival in D.C.
CHOP Bar was established in 2016 by Maame Boakye, Nana Ama Afari-Dwamena, and Nina Oduro. Together they identified an essential need to connect people and brands to the global influence of African Food Culture. Since then, they’ve been offering culturally immersive culinary experiences and services focused on foods of the African Diaspora through CHOP Bar. As a result, it draws hundreds of people to celebrate African food culture. Attendees are transported into a world of flavors, music, and style. Also, they enjoy tasty bites from a celebrity chef, indulge in crafted cocktails, and dance away to global beats. Hungry yet, grab a ticket here.
Culture: #DoingThings With Outdoor Voices
Photo Credit: Planoly
Outdoor Voices is paving the way for activewear with its focus on authenticity and creating a culture based around the community for the athlete and the non-athlete. They are encouraging its wearers to have fun, be free, make discoveries, and make friends while #DoingThings. They’ve built a cult following with their signature color-block designs and technical fabrics. For instance, I’m sure you’ve seen the #DoingThings floating around Instagram, right? The hashtag has been used about a hundred and twenty-five thousand times since the brand was founded by Tyler Haney, in 2014, when she was just twenty-five years old.
As a digitally native brand, OV is constantly working to improve your experience inside its stores and now outside by hosting #DoingThings events in cities across the U.S. Right on par for a brand that heavily promotes getting outside and moving your body. OV hosts events that range from yoga classes to hiking and running clubs, and their always popular surf series for beginner to advanced surfers looking to get out on the water and make friends. All events are completely free. Let’s stay active this summer by #DoingThings. Find an event near your city here.
Brand Spotlight: FEED
Photo/Video Credit: US Magazine, FEEDProjects
Last month our Founder, Lana Jackson shared a #TSLRadar on Instagram about the FEED dinner she attended, hosted by Darling Magazine. It was a wonderful night of intimate, small talk and table discussions. For example, we covered growth, health and what relational “nourishment” looks like for each of us. We left feeling inspired to live a life of abundance. During the event, Lauren Bush Lauren, CEO, and Founder of FEED discussed her company’s commitment to ending hunger.
Through the purchase of her FEED bags, Lauren’s company has fed over 100 million meals to date. With the purchase of every bag or product FEED provides school meals to the most vulnerable communities in the world. At The Storied Life, we love that FEED is helping us to put our dollars to work for others. Here are a few of our favorites from FEED’s collection are below. Also, if you’re in or near New York City be sure to pay a visit to their FEED Shop & Cafe in Brooklyn.